What does an ideal event require? Exactly—the perfect musical accompaniment. Or, even better: the ideal, captivating entertainment. After all, an inviting atmosphere is key to any event’s success. That’s why event agencies are continually seeking the best artists to deliver to their clients. That’s the day-to-day business, but implementing it can sometimes be difficult. “Event agencies and companies frequently lack the detailed knowledge needed to determine which artists to include in an event, as well as when and how to do so,” says Sandra Büttner, Managing Director of Positivo Music. This insight led her to establish her own artist agency. “There is also a shortage of direct connections to high-caliber artists. This is precisely the gap we are closing with Positivo Music.” And with great success—her portfolio now features over 200 cover bands, solo artists, DJs, and special acts, with which she has successfully completed events for more than 100 clients.

The artist roster was complete, but Sandra was still missing one crucial element: “While building my agency, I spent a long time searching for a company to help me with graphics and website design,” she explains. There was already a website, but it didn’t meet her expectations. Sandra’s mission: The new look and feel that was needed! Through a collaboration partner for whom we had previously launched websites at codafish, Sandra soon discovered our team. After just one consultation, it was clear: This is the right fit! And we were ready to get started.

Sandra clearly outlined her expectations for codafish from the very beginning: the unique aspects and marketing strategies of the artist and entertainment industry needed to be understood, and the project had to be completed as quickly as possible. For the codafish team, this meant: Done and done. The next step after defining the objectives was assessing the requirements and, naturally, creating a project plan. Step 1 of the plan: Selecting the right CMS for Positivo Music’s website. After careful evaluation, they mutually agreed on a classic and long-standing favorite in the CMS world: WordPress. Sandra was impressed not only by the clear structure of the backend but also by its user-friendly interface, which enables her to make small adjustments on her own at any time.

One project, one goal, one team. What’s the outcome? A website that radiates a fresh design and a delighted Sandra. “I’ve received a lot of positive feedback on the functionality of the homepage,” she says, pleased with her customers’ comments. “But it’s not just that. I’ve also received excellent feedback on the design and color scheme, which really impresses people because it offers a slightly different look.” These words not only bring a smile to her face but also quicken the hearts of our art director and web developers!

You know the drill: Every so often, you feel the need to switch things up – whether it’s yourself, your home, or your passion project. Are you currently facing a decision and thinking about giving your website a fresh new look? If so, please contact us! Our team of web developers and graphic designers will offer you thorough guidance when it comes to revamping your website. We’ll discuss your ideas, evaluate their feasibility, identify your needs, and bring your project to life. Whether it’s WordPress, Drupal, or Pimcore, we’re experts in all the leading CMS platforms. We’ll help you choose the best one for your needs and design a fresh, custom website that fits your style. Book your free consultation online today!