Alternatives to Pimcore

A PIM system stores and processes a wide range of data: primarily technical information such as product specifications, dimensions, colors, materials, ingredients, and much more, along with functional properties that are processed and made available in the system. It also includes usage data such as product instructions, care guidelines, and warranty details. For sales purposes, the system can store sales and pricing data, as well as categorization and classification information. These not only help customers find the right product, but also enhance the visibility of your e-commerce platforms in search engines. Speaking of which, localization and translation data can be stored in a PIM system to cater to international customers. This includes translations, region-specific descriptions, and currency adjustments. For industries with strict regulations, conformity and regulatory information can also be stored to ensure that products meet the necessary standards.
Facts, facts, facts can easily be entered into a PIM system – however, emotional data such as brand messages, marketing content, and storytelling can also be stored to highlight the emotional appeal of your products.

Advantages and applications of PIM

PIM functionalities are diverse and, above all, powerful. Consolidating your data from multiple sources into one system offers several advantages and applications that can efficiently boost your business success. We’ll briefly summarize the key benefits for you!

Targeting your audience effectively

Due to the abundance of information available, customers no longer rely on just one channel to learn about products. Instead, they use a variety of channels for their research, which is why it’s essential for you to have all your sales channels interconnected and aligned. This is where PIM software comes in, guiding customers throughout the entire journey and engaging different target groups along the way. After all, we all know that useful and, above all, detailed product information is crucial to the purchasing decision!

Enhancing efficiency and reducing costs

As mentioned earlier, a PIM system optimizes and, most importantly, automates all critical workflows and product information flows. This saves your employees valuable time that would otherwise be spent gathering, entering, and processing product details. Marketing and sales teams especially benefit, as having all the relevant information readily available makes their jobs much easier!

Quicker time to market

The success equation of a PIM system is simple: central data management eliminates the need for duplicate data maintenance and manual effort, as product-related data such as text, images, and prices are managed centrally. The data is also automatically formatted for all channels, and you can set validation rules in the PIM software to prevent incorrect entries. In short, your effort is minimized, and the time to market for your products is significantly reduced.

Increase in conversion rates

A target group-specific approach, combined with the provision of detailed data, equals – yes, rising conversion rates. The more customers feel engaged and understood, the more likely they are to make a purchase. This means shopping cart abandonment and returns can become a thing of the past. Additionally, the more often customers visit your website or e-commerce store and conversions are tracked, the higher your visibility in search engines will be. Now, that’s what you call a win-win situation!

Improved product data quality

A quick tip: Your product data should always be entered consistently. To ensure this, you can define standards in the PIM system for product descriptions, the scope of information, and image sizes. This way, your employees are guided to upload the data in a uniform manner.

Applications of PIM

PIM software offers many functions, advantages, and applications. It is primarily used in multi-channel e-commerce, where you provide data for several sales channels such as Amazon, eBay, Shopify, and your own online store. Additionally, the PIM system supports the creation of print catalogs by allowing data to be directly exported into design programs for catalog use. However, the PIM software’s features not only bridge the gap to design but also between ERP and CRM by enabling seamless data integration.

Pimcore: The market leader

The “big player” label for Pimcore is no exaggeration, as it is the leading enterprise open-source software platform for Product Information Management (PIM), Master Data Management (MDM), Digital Asset Management (DAM), Digital Experience Platform (DXP), and e-commerce.
Founded in 2013, the open-source PIM now serves over 100,000 companies across 56 countries. The company is also supported by a global network of more than 150 certified implementation and consulting partners.
With customers like Audi and IKEA, the Salzburg-based company is often referred to as the king of open-source PIM – and for good reason. On one hand, Pimcore combines several core functions in a single solution and is free to license. On the other hand, its large community, flexibility, customizability, modular structure, and API focus all speak for themselves. Pimcore is also especially attractive due to its seamless integration with third-party systems.

Alternatives to Pimcore

As mentioned, Pimcore dominates the market, but some software is quickly catching up. We’ve compiled a list of strong Pimcore alternatives below to broaden your horizons and give you a glimpse of what other PIM systems can offer. Let’s get started!

Akeneo Product Cloud

Akeneo PIM is a leading provider in Product Information Management (PIM) and Product Experience Management (PXM). Founded in the same year as Pimcore and supported by 100 partners worldwide, over 600 companies across 40 countries currently use the PIM software. It helps retailers deliver a consistent and seamless customer experience across multiple touchpoints, while taking their marketing to the next level. In addition to a free Community Edition, Akeneo PIM is also available in paid Enterprise or SaaS versions. The SaaS model allows businesses to adjust costs flexibly to meet their needs.

4ALLPORTAL

The 4ALLPORTAL is an efficient tool for data management with content and workflow automation. According to its own claims, it maximizes productivity and provides up to 30% more time savings compared to other systems. Users back this up with an average rating of 4.6/5 stars. 4ALLPORTAL positions itself as a modular software platform for Digital Asset Management (DAM) and, of course, for PIM, supporting the creation of a “single point of truth” for product information. As a strong Pimcore alternative, it also enables a collaborative workflow, along with comprehensive search and reporting features. Other integrations, such as CRM, e-commerce, and social media, can also be implemented. If you’d like to test it out, you can do so for free. The Premium Edition starts at €57 per month, but this is just a guideline: the final price depends on the number of users, modules, and the specific requirements of your company.

Cortex

Cortex also follows the “Single Source of Truth” philosophy. The robust PIM software, as it’s often described, is suitable for companies of all sizes and has consistently impressed with its user-friendly interface and streamlined approach. It enables companies to manage complex product information with a higher level of integration and scalability. As with 4ALLPORTAL, costs vary based on requirements, so you’ll need to wait for a tailored quote. However, a little birdie told us that prices range from $20,000 to $100,000 per year.

Viamedici EPIM

Viamedici EPIM is a powerful PIM supported by the cross-media system viaPublish and other interfaces that assist with reading and outputting data. As a Pimcore alternative, it provides users with everything needed to build a product database – such as an integrated graphics converter that enables the automatic conversion of various graphic formats. Founded in Ettlingen in 1999, Viamedici Software offers cloud solutions for PIM, Master Data Management, Digital Asset Management, and e-commerce, while promising top-quality features and, most importantly, investment security.

Centralpoint

Centralpoint by Oxycyon offers a digital experience platform with over 200 preconfigured features. Additionally, the integrated Single Sign-On (SSO) and data management capabilities allow you to manage multiple users within a single installation. The system behind Centralpoint also supports multi-tenant websites for various companies. The fact that the PIM comes with so many features and excellent support is certainly one of its key advantages, along with the ability to collect data from multiple sources. However, it takes some time to fully understand the system and unlock its complete potential. You can try it out with the free trial version!

Bloomreach

Bloomreach’s Commerce Experience Cloud delivers individual customer experiences with a wide range of features and solutions designed for true online retail personalization. Its multi-channel content delivery system comes with an unbeatable USP: Discovery, an AI-powered search and merchandising tool. In addition to supporting retailers, Bloomreach also assists industries such as manufacturing, distribution, hospitality, and more in creating, managing, sharing, and editing content. The only downside is that there is no free trial version or pricing information available upfront, so you’ll need to request these details in your quote.

B2Sell B2B & eCommerce

The name says it all – B2Sell B2B & eCommerce is a platform for PIM and e-commerce designed to personalize B2B transactions, product catalog management, and CRM. Customers highlight the system’s flexibility and user-friendliness, along with its feature set, which includes mobile access, inventory control, sales tracking, and integration with third-party systems like Shopify, as its unique selling points. The system also offers pricing advantages: a free trial is available, and once you decide, there are no setup fees. The smallest premium package starts at $200 per month.

eggheads Suite

With eggheads Suite, you benefit from 25 years of experience in data process automation. The PIM not only offers Product Experience Management and Master Data Management, but also publishing functions, and is available as both a SaaS and on-premise solution. The software supports companies across various industries and stands out with its built-in tools that assist in identifying and correcting errors in product data. While there is no free trial available at the moment, you can request a demo of eggheads Suite.

Online Media Net

The Online Media Net software is part of the OMN Product Experience Management Suite and helps manufacturers and retailers create, manage, aggregate, optimize, and syndicate product data based on the channel, standards, and customer needs. OMN PIM consolidates product data and stores it in a media-neutral format. The highlight: you can access the data stored in OMN directly from tools like Adobe Suite! The tool also provides API interfaces. The cost of the tool is approximately €15,000 per year. However, you can try out Online Media Net in advance with the free trial version.

WordPress

It is the world’s most popular software for creating blogs and websites: WordPress! Over 810 million websites are built using WordPress. What many don’t know is that it’s also a top-notch open-source PIM system! Its popularity stems from its free usage, vast selection of templates and plugins, browser-based user interface, and high customizability. Dedicated PIM plugins are also available in the directory, and if you need help, you can always turn to the vast WordPress community. The only notable downside is the time investment required for continuous updates and security measures, as WordPress is known to be a popular target for hackers.

Plytix

Plytix is a cloud-based solution for digital catalog management and PIM systems, primarily designed for small businesses. An unlimited number of users can access the product asset storage and quickly create product data sheets thanks to its user-friendly export formats. At the same time, content portals and catalogs are automatically updated. Beginners can take advantage of the free plan, which includes all basic PIM features. However, be aware: Plytix charges up to $5,000 for onboarding.

Mediacockpit

Another alternative to Pimcore is the modern publishing platform for Product Data Management and Digital Media called Mediacockpit. It supports users in handling product data, media, and both internal and external communication. Mediacockpit combines Product Information Management, Digital Asset Management, and Master Data Management, and can be integrated with over 20 programs.

Perfion

Perfion is the only standard PIM system in the world, creating a trusted and centralized source of product information. The software is ideal for companies with numerous product variants and a need for multilingual communication across multiple channels, offering a complete overview of product-related information at all times.

Riversand

The Riversand PIM and MDM platform operates with the vision of helping companies better understand their customers, sell products faster, minimize risks, automate processes, and create impactful content. The software provides a 360-degree view of products, suppliers, countries, and customers, ensuring efficient data onboarding.

Salsify

Salsify also comes with a clear goal: to provide its customers with significant added value within the first 60 to 90 days. The platform offers PIM, DAM, and PXM features, including workflow management, content syndication, direct publishing options, and data editing with attributes, along with the import of data types and validation rules. The results speak for themselves – in 2023, Salsify was named the leading company in the PIM sector and now serves more than 80,000 users across 140 countries.