Your full-service agency in Berlin, Hamburg and Madrid

Fast codafish support for Zoho CRM

Logistics – hidden behind these nine letters are a wide range of processes in every sector of the economy that are built on three pillars: planning, control and optimization. xendis Versandlogistik GmbH knows how to implement this perfectly in the mail and parcel sector. xendis Versandlogistik GmbH knows how to implement this perfectly in the mail and parcel sector. Headquartered in Essen, Germany, this logistics firm specializes in business mail service and serves more than 1,500 customers with tenders, advertising mail, pickups and deliveries, as well as tracking of shipments. Solid structures and perfectly integrated processes have made xendis a strong partner for their customers – not least thanks to the continuous optimization process that the company pursues. “We examine every area of work in order to tailor our services to the needs of our customers and to increase our effectiveness,” explains Sarah Rother, Sales Manager at xendis GmbH, as she describes the company’s philosophy. “But in order to strengthen our structure internally as well, we first needed to do one thing: solve the problem of our customer relationship management”.


Where there's no CRM system, there's no structure: a challenge

Venture out into new structures and let a breath of fresh air blow into the company. This was the goal of xendis GmbH a year ago. But this meant saying goodbye to the existing CRM and confronting an immense challenge: “Restructuring meant that new systems had to be implemented – all without the ability to transfer data from the old system,” says Sarah Rother, summarizing the initial situation that laid the foundation stone of what would be a comprehensive project. The first major research step could already be taken swiftly thanks to the team’s recommendation, and one thing became clear: all eyes on Zoho!

Zoho and codafish appeal for structuring

Simply take the divisions of a company and merge all the processes and information into one fully structured system: Zoho One. With its multitude of modules, this software digitizes every branch of the company, creating a holistic cloud application. However, something that sounds too good to be true cannot truly be achieved without active support. And this was support was found with a Google search.

«From the first consultation with codafish, the decision was clear. The codafish team provided us with exactly what we were looking for: flexibility, speed, proximity and competence»  
Sarah Rother, Sales Manager xendis Versandlogistik Gmbh

One service provider, one word - one roadmap-based structuring

Cleaning up unsuitable implementations, establishing order and structure, as well as staff training – the list of xendis’ requests and goals seemed short when we first discussed them, but the underlying to dos entailed a huge amount of work. A clear case for codafish’s project management to draw up one of its roadmap. An intensive Zoho workshop was held to identify the company’s needs and define a plan for integrating Zoho CRM – an important step towards digitization, but one that also presented challenges. “The balance between completing project tasks and day-to-day operations was difficult to maintain. I’d have liked to focus more on the integration, but with codafish I had a partner at my side who supported me in the best possible way”, Sarah Rother describes the work phases, “When you set up a new system, there is a lot to consider. From day one, codafish looked at everything in its entirety, gave a lot of important input and addressed points that I hadn’t even thought of. They were extremely helpful and understanding in dealing with any questions I had, always had advice and guidance, and were incredibly flexible and always available.”


As authorized Zoho partners, we stand ready to assist you in all matters related to Zoho and your digital transformation.


Day-to-day work with Zoho CRM

Sometimes the wait is worth it. Or rather: something that’s been a long time coming can have an almost unimaginable transformative effect in day-to-day working. This is the way Sarah Rother evaluates the newly integrated Zoho CRM at xendis. “It’s not just the collaboration with codafish that has exceeded all expectations, but the new technology has as well.” Above all, they said, it was the tremendous relief the software brought to their day-to-day work with regard to workflow and handling that prompted them not only to recommend the software to others, but also to take on further projects. “Across departments, Zoho has sparked a huge amount of interest, as the redesigned workflow in the sales department has yielded strikingly effective results,” says Sarah, describing the new way of working and expressing her appreciation for the application’s capabilities above all else: “I had no experience with systems up to that point, let alone setting them up. I’m even more enthusiastic about our new CRM. The self-explanatory interface means that I can now make small adjustments and move around much more freely on this new terrain.”


We’ll be more than happy to advise you on how you can leverage the power of the various Zoho applications to automate your workflows. Dive into the world of Zoho!

What our clients have to say about us

As a full-service agency, we work together with you to develop a successful digital strategy and we provide you with assistance in all areas of the implementation – from design to hosting and software support.You can find an overview of all of our client testimonials here.

uwe zeithammer strategy compass zoho one

Why Zoho One? Uwe Zeithammer of Strategy Compass explains the reasons for the decision.

The customer is king Any company that operates as a service provider works according to this premise. And while Strategy Compass has a much broader vision, the reality of the situation was unfortunately rather different. The company knows that not only does it have to work exceptionally well in the eyes of the customer, but that efficient internal processes are also very important for the operation of the business.

Read More
frank lemloh fink zeisig 1

Zoho One: Growth through digital transformation

Order – a term that is positively associated with any application. Those who maintain order in everyday life live in a structured way and always know what is going on.

Read More

Structure, Service and Drupal Update for

In the field of psychology and psychotherapy, has established itself in recent years as the best resource for the topics…

Read More

We call you!

Are you planning a new digital project and you have questions about our services? Complete this form or call us at 34 911 231 175

  • This field is for validation purposes and should be left unchanged.
Privacy Preferences
When you visit our website, it may store information through your browser from specific services, usually in form of cookies. Here you can change your privacy preferences. Please note that blocking some types of cookies may impact your experience on our website and the services we offer.
Error: Embedded data could not be displayed.
Error: Embedded data could not be displayed.