Zoho RouteIQ isn’t directly built into Zoho CRM, but it can be quickly and easily installed and connected via the extension available in the Zoho CRM Marketplace. No external API configuration is required to integrate the two applications. DATA ACCESS Once the extension is installed, Zoho RouteIQ can automatically access data from Zoho CRM. Leads, contacts, accounts, and even custom modules can be retrieved—eliminating the need to manually enter addresses in Zoho RouteIQ. ROUTE OPTIMIZATION For route optimization, Zoho RouteIQ can be accessed directly from the Zoho CRM interface. Customer data can be filtered by region, postal code, and sales territory—automatically generating an optimized route based on your selected criteria. LIVE MAP Thanks to the integration of both applications, data from Zoho CRM is displayed on a live map in Zoho RouteIQ. This includes up-to-date daily appointments, and the most efficient route is automatically generated. WORKFLOWS Zoho CRM and Zoho RouteIQ streamline your workflow through cross-application automation. For example, when a new lead is added in Zoho CRM, you can automatically assign a route for the following day. You can also set routes to update automatically whenever a customer's location changes.